Lynne d Johnson



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06.28.05 03:38 PM

Apple rolls out podcast relationship

Stealth. No announcement, just here, in your face.

I had heard about it in board rooms last week, but this morning, upon firing up the ol' iTunes to import Raheem DeVaughn "The Love Experience," Fannypack "See You Next Tuesday," and Billy Corgan "The Future Embrace," I noticed there was an update for iTunes.

Along with your playlists nav exists a podcast icon as a menu item for importing and storing streams.

If you've been to the Music Store today, you've seen it too. Podcasting is front and center. Apple is embracing the fact that podcasts exist. Not too long b4 a rev model is attached to this new relationship, huh?

posted by lynne | |


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